Over 6 years ago Alba Barneda, recently graduated in the university, received a call with a promising proposal: to be an important part of the project to create a production company along with three successful and talented audiovisual directors. She accepted with enthusiasm and, today, is part of the “founder” team of CANADA as a production manager, team which has several prestigious awards, including 8 Cannes Lions, and has been noticed by everybody by creating their own peculiar style and being admired by artists and brands worldwide. ShBarcelona has spoken to Alba to tell us a bit more about CANADA and its past and future projects… do you want to know more about it?
When and how did the idea of creating this production company come from?
Who is behind the creation of Canada and what is your background? How has it changed the team?
CANADA has the peculiarity of being a production company founded by directors and not by producers (which is the most common thing). This fact distinguishes CANADA from other companies. We started very small. The three directors and myself, I started with them from the beginning. Shortly after the producer Oscar Romagosa joined the team as Executive Producer. Gradually we have been growing, representing more directors and joining efforts in the production team. We have also created a small department of administration and have a post-production coordinator and researcher.
We have shot music videos for national bands like Fangoria, Los Punsetes or El Guincho, and international groups as Scissor Sisters, Two Door Cinema Club, She & him, the Vaccines. We have also shot some commercials for brands like Coca-Cola, Seat, Volkswagen or Fanta.
Could you tell us three jobs that you feel particularly proud of?
What projects do you have in mind or in the near future?
We are now preparing a spot for Victoria sneakers with Marc Oller, one of our New Talents. We also have a couple of ads for Seat, with Erik Morales and Niall Downing and a commercial for El Corte Inglés.
What has it meant for you being a production company based in Barcelona?
Finally… could you reveal to us some of your favorite places to shoot in Barcelona?