{"id":111121,"date":"2026-03-16T17:43:49","date_gmt":"2026-03-16T16:43:49","guid":{"rendered":"https:\/\/www.shbarcelona.com\/blog\/en\/?p=111121"},"modified":"2026-03-16T17:45:57","modified_gmt":"2026-03-16T16:45:57","slug":"tenants-value-most-comparing-homes","status":"publish","type":"post","link":"https:\/\/www.shbarcelona.com\/blog\/en\/tenants-value-most-comparing-homes\/","title":{"rendered":"What do tenants value most when comparing similar homes?"},"content":{"rendered":"<p data-start=\"212\" data-end=\"645\">When a tenant looks for a home, they rarely settle on just one option. In most cases, they compare several properties that are similar in price, size and location.<\/p>\n<p data-start=\"212\" data-end=\"645\">In that scenario, small details make a big difference. For property owners, understanding which factors truly influence the final decision is key to increasing demand, reducing vacancy and protecting profitability without having to lower the price.<\/p>\n<p data-start=\"647\" data-end=\"810\">Below, we analyse the aspects tenants value most when comparing seemingly similar homes and how you can adapt to these priorities.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_17 counter-hierarchy ez-toc-grey\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.shbarcelona.com\/blog\/en\/tenants-value-most-comparing-homes\/#General_condition_and_sense_of_care\" title=\"General condition and sense of care\">General condition and sense of care<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.shbarcelona.com\/blog\/en\/tenants-value-most-comparing-homes\/#Functional_layout_and_space_optimisation\" title=\"Functional layout and space optimisation\">Functional layout and space optimisation<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.shbarcelona.com\/blog\/en\/tenants-value-most-comparing-homes\/#Level_of_equipment_and_comfort\" title=\"Level of equipment and comfort\">Level of equipment and comfort<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.shbarcelona.com\/blog\/en\/tenants-value-most-comparing-homes\/#Energy_efficiency_and_associated_costs\" title=\"Energy efficiency and associated costs\">Energy efficiency and associated costs<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.shbarcelona.com\/blog\/en\/tenants-value-most-comparing-homes\/#Location_and_nearby_services\" title=\"Location and nearby services\">Location and nearby services<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.shbarcelona.com\/blog\/en\/tenants-value-most-comparing-homes\/#Transparency_and_ease_in_the_process\" title=\"Transparency and ease in the process\">Transparency and ease in the process<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.shbarcelona.com\/blog\/en\/tenants-value-most-comparing-homes\/#Value_for_money\" title=\"Value for money\">Value for money<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.shbarcelona.com\/blog\/en\/tenants-value-most-comparing-homes\/#Small_adjustments_big_results\" title=\"Small adjustments, big results\">Small adjustments, big results<\/a><\/li><\/ul><\/nav><\/div>\n<h2 data-start=\"817\" data-end=\"864\"><span class=\"ez-toc-section\" id=\"General_condition_and_sense_of_care\"><\/span><strong data-start=\"820\" data-end=\"864\">General condition and sense of care<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"866\" data-end=\"1010\">The first visual impression is decisive. Two homes with similar characteristics can create very different perceptions depending on their condition.<\/p>\n<p data-start=\"1012\" data-end=\"1043\"><strong data-start=\"1012\" data-end=\"1043\">What tenants value:<\/strong><\/p>\n<ul data-start=\"1044\" data-end=\"1174\">\n<li data-start=\"1044\" data-end=\"1072\">\n<p data-start=\"1046\" data-end=\"1072\">Clean and neutral paint.<\/p>\n<\/li>\n<li data-start=\"1073\" data-end=\"1099\">\n<p data-start=\"1075\" data-end=\"1099\">Floors in good condition.<\/p>\n<\/li>\n<li data-start=\"1100\" data-end=\"1136\">\n<p data-start=\"1102\" data-end=\"1136\">Well-maintained visible installations.<\/p>\n<\/li>\n<li data-start=\"1137\" data-end=\"1174\">\n<p data-start=\"1139\" data-end=\"1174\">Absence of obvious damage.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1176\" data-end=\"1364\"><strong data-start=\"1176\" data-end=\"1195\">How to adapt: <\/strong>A basic refresh before advertising the property can make a difference. Minor repairs and professional cleaning usually generate an immediate return.<\/p>\n<h2 data-start=\"1371\" data-end=\"1433\"><span class=\"ez-toc-section\" id=\"Functional_layout_and_space_optimisation\"><\/span><strong data-start=\"1374\" data-end=\"1433\">Functional layout and space optimisation<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"1435\" data-end=\"1516\">Beyond square metres, tenants value how the space is lived in.<\/p>\n<p data-start=\"1518\" data-end=\"1533\"><strong data-start=\"1518\" data-end=\"1533\">What they look for:<\/strong><\/p>\n<ul data-start=\"1534\" data-end=\"1669\">\n<li data-start=\"1534\" data-end=\"1563\">\n<p data-start=\"1536\" data-end=\"1563\">Clearly defined rooms.<\/p>\n<\/li>\n<li data-start=\"1564\" data-end=\"1603\">\n<p data-start=\"1566\" data-end=\"1603\">Spaces suitable for working from home.<\/p>\n<\/li>\n<li data-start=\"1604\" data-end=\"1630\">\n<p data-start=\"1606\" data-end=\"1630\">Sufficient storage.<\/p>\n<\/li>\n<li data-start=\"1631\" data-end=\"1669\">\n<p data-start=\"1633\" data-end=\"1669\">A sense of spaciousness and natural light.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1671\" data-end=\"1853\"><strong data-start=\"1671\" data-end=\"1690\">How to adapt: <\/strong>Rearranging furniture, removing unnecessary elements and improving lighting can completely change the perception of the property without the need for renovation.<\/p>\n<div id=\"attachment_101749\" style=\"width: 1038px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-101749\" class=\"size-full wp-image-101749\" src=\"https:\/\/www.shbarcelona.es\/blog\/es\/wp-content\/uploads\/2025\/05\/ShBarcelona-interiorismo-pintura-2-1-scaled.jpg\" alt=\"Sal\u00f3n reformado y completamente amueblado con suelo de parquet y colores claros.\" width=\"1028\" height=\"685\"><p id=\"caption-attachment-101749\" class=\"wp-caption-text\">Renovated and fully furnished living room by ShBarcelona with parquet flooring and light colours.<\/p><\/div>\n<h2 data-start=\"1860\" data-end=\"1901\"><span class=\"ez-toc-section\" id=\"Level_of_equipment_and_comfort\"><\/span><strong data-start=\"1863\" data-end=\"1901\">Level of equipment and comfort<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"1903\" data-end=\"1974\">When the price is similar, equipment often tips the balance.<\/p>\n<p data-start=\"1976\" data-end=\"2008\"><strong data-start=\"1976\" data-end=\"2008\">What is especially valued:<\/strong><\/p>\n<ul data-start=\"2009\" data-end=\"2182\">\n<li data-start=\"2009\" data-end=\"2059\">\n<p data-start=\"2011\" data-end=\"2059\">Appliances in good condition and energy-efficient.<\/p>\n<\/li>\n<li data-start=\"2060\" data-end=\"2109\">\n<p data-start=\"2062\" data-end=\"2109\">Functional air conditioning and heating.<\/p>\n<\/li>\n<li data-start=\"2110\" data-end=\"2140\">\n<p data-start=\"2112\" data-end=\"2140\">Good internet connection.<\/p>\n<\/li>\n<li data-start=\"2141\" data-end=\"2182\">\n<p data-start=\"2143\" data-end=\"2182\">A furnished home ready to move into.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"2184\" data-end=\"2343\"><strong data-start=\"2184\" data-end=\"2203\">How to adapt: <\/strong>Updating old appliances or adding basic comfort elements increases attractiveness and reduces objections during visits.<\/p>\n<h2 data-start=\"2350\" data-end=\"2400\"><span class=\"ez-toc-section\" id=\"Energy_efficiency_and_associated_costs\"><\/span><strong data-start=\"2353\" data-end=\"2400\">Energy efficiency and associated costs<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"2402\" data-end=\"2500\">More and more tenants analyse not only the rent, but the total cost of living in the property.<\/p>\n<p data-start=\"2502\" data-end=\"2518\"><strong data-start=\"2502\" data-end=\"2518\">What they value:<\/strong><\/p>\n<ul data-start=\"2519\" data-end=\"2652\">\n<li data-start=\"2519\" data-end=\"2548\">\n<p data-start=\"2521\" data-end=\"2548\">Good thermal insulation.<\/p>\n<\/li>\n<li data-start=\"2549\" data-end=\"2573\">\n<p data-start=\"2551\" data-end=\"2573\">Efficient windows.<\/p>\n<\/li>\n<li data-start=\"2574\" data-end=\"2616\">\n<p data-start=\"2576\" data-end=\"2616\">Optimised climate control systems.<\/p>\n<\/li>\n<li data-start=\"2617\" data-end=\"2652\">\n<p data-start=\"2619\" data-end=\"2652\">A reasonable energy certificate.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"2654\" data-end=\"2827\"><strong data-start=\"2654\" data-end=\"2673\">How to adapt: <\/strong>Small improvements such as weatherstripping, LED lighting or thermal curtains improve comfort and convey the image of an efficient and well-managed home.<\/p>\n<h2 data-start=\"2834\" data-end=\"2874\"><span class=\"ez-toc-section\" id=\"Location_and_nearby_services\"><\/span><strong data-start=\"2837\" data-end=\"2874\">Location and nearby services<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"2876\" data-end=\"2949\">Two homes in the same neighbourhood do not always offer the same experience.<\/p>\n<p data-start=\"2951\" data-end=\"2991\"><strong data-start=\"2951\" data-end=\"2991\">What tenants take into account:<\/strong><\/p>\n<ul data-start=\"2992\" data-end=\"3141\">\n<li data-start=\"2992\" data-end=\"3029\">\n<p data-start=\"2994\" data-end=\"3029\">Proximity to public transport.<\/p>\n<\/li>\n<li data-start=\"3030\" data-end=\"3062\">\n<p data-start=\"3032\" data-end=\"3062\">Shops and services within walking distance.<\/p>\n<\/li>\n<li data-start=\"3063\" data-end=\"3101\">\n<p data-start=\"3065\" data-end=\"3101\">A well-maintained and well-connected environment.<\/p>\n<\/li>\n<li data-start=\"3102\" data-end=\"3141\">\n<p data-start=\"3104\" data-end=\"3141\">Quietness of the building and the street.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"3143\" data-end=\"3272\"><strong data-start=\"3143\" data-end=\"3162\">How to adapt: <\/strong>Always highlight the strengths of the surroundings in the listing and how they make everyday life easier for the tenant.<\/p>\n<p data-start=\"3143\" data-end=\"3272\"><img class=\"aligncenter size-full wp-image-101713\" src=\"https:\/\/www.shbarcelona.es\/blog\/es\/wp-content\/uploads\/2025\/05\/ShBarcelona-interiorismo-cocina-4-scaled.jpg\" alt=\"\" width=\"1028\" height=\"685\"><\/p>\n<h2 data-start=\"3279\" data-end=\"3328\"><span class=\"ez-toc-section\" id=\"Transparency_and_ease_in_the_process\"><\/span><strong data-start=\"3282\" data-end=\"3328\">Transparency and ease in the process<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"3330\" data-end=\"3396\">The treatment received during the process influences more than it may seem.<\/p>\n<p data-start=\"3398\" data-end=\"3414\"><strong data-start=\"3398\" data-end=\"3414\">What they value:<\/strong><\/p>\n<ul data-start=\"3415\" data-end=\"3555\">\n<li data-start=\"3415\" data-end=\"3453\">\n<p data-start=\"3417\" data-end=\"3453\">Clear information from the beginning.<\/p>\n<\/li>\n<li data-start=\"3454\" data-end=\"3477\">\n<p data-start=\"3456\" data-end=\"3477\">Quick responses.<\/p>\n<\/li>\n<li data-start=\"3478\" data-end=\"3511\">\n<p data-start=\"3480\" data-end=\"3511\">Well-explained documentation.<\/p>\n<\/li>\n<li data-start=\"3512\" data-end=\"3555\">\n<p data-start=\"3514\" data-end=\"3555\">A sense of professionalism and trust.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"3557\" data-end=\"3669\"><strong data-start=\"3557\" data-end=\"3576\">How to adapt: <\/strong>An organised and transparent process conveys security and often speeds up the final decision.<\/p>\n<h2 data-start=\"3676\" data-end=\"3709\"><span class=\"ez-toc-section\" id=\"Value_for_money\"><\/span><strong data-start=\"3679\" data-end=\"3709\">Value for money<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"3711\" data-end=\"3792\">The cheapest property does not always win, but rather the one that offers the greatest perceived value.<\/p>\n<p data-start=\"3794\" data-end=\"3818\">Tenants compare:<\/p>\n<ul data-start=\"3819\" data-end=\"3955\">\n<li data-start=\"3819\" data-end=\"3863\">\n<p data-start=\"3821\" data-end=\"3863\">What they receive for the requested price.<\/p>\n<\/li>\n<li data-start=\"3864\" data-end=\"3910\">\n<p data-start=\"3866\" data-end=\"3910\">The general condition compared to other options.<\/p>\n<\/li>\n<li data-start=\"3911\" data-end=\"3955\">\n<p data-start=\"3913\" data-end=\"3955\">The level of comfort and services included.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"3957\" data-end=\"4065\">A well-presented, well-maintained and updated property usually justifies its price better and reduces negotiations.<\/p>\n<h2 data-start=\"4072\" data-end=\"4127\"><span class=\"ez-toc-section\" id=\"Small_adjustments_big_results\"><\/span><strong data-start=\"4075\" data-end=\"4127\">Small adjustments, big results<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"4129\" data-end=\"4449\">When tenants compare similar homes, the final decision is usually based on details. Condition, comfort, efficiency, clarity and experience weigh just as much as location or price. For property owners, optimising these factors is an effective way to differentiate their property and maintain stable occupancy.<\/p>\n<p data-start=\"4451\" data-end=\"4655\" data-is-last-node=\"\" data-is-only-node=\"\">If you want to know how to improve the attractiveness of your property and position it better compared to other options on the market, at ShBarcelona we can help you analyse it and enhance its value. Shall we talk?<\/p>\n<p style=\"text-align: center;\" data-start=\"2198\" data-end=\"2282\"><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-chevron-circle-right broken_link\" style=\"background-color: #850909; color: #ffffff;\" target=\"_blank\" rel=\"noopener nofollow\" href=\"https:\/\/www.shbarcelona.es\/servicios-propietarios\/compra-venta\">ShBarcelona, your trusted real estate agency<\/a>&nbsp;<\/p>\n<div style=\"display: none;\"\n    class=\"kk-star-ratings kksr-valign-bottom kksr-align-left \"\n    data-id=\"111121\"\n    data-slug=\"\">\n    <div class=\"kksr-stars\">\n    <div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\">\n            <div class=\"kksr-icon\" style=\"width: 25px; height: 25px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\">\n            <div class=\"kksr-icon\" style=\"width: 25px; height: 25px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\">\n            <div class=\"kksr-icon\" style=\"width: 25px; height: 25px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\">\n            <div class=\"kksr-icon\" style=\"width: 25px; height: 25px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\">\n            <div class=\"kksr-icon\" style=\"width: 25px; height: 25px;\"><\/div>\n        <\/div>\n    <\/div>\n    <div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\">\n            <div class=\"kksr-icon\" style=\"width: 25px; height: 25px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\">\n            <div class=\"kksr-icon\" style=\"width: 25px; height: 25px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\">\n            <div class=\"kksr-icon\" style=\"width: 25px; height: 25px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\">\n            <div class=\"kksr-icon\" style=\"width: 25px; height: 25px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\">\n            <div class=\"kksr-icon\" style=\"width: 25px; height: 25px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n    <div class=\"kksr-legend\">\n            <span class=\"kksr-muted\">Rate us!<\/span>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>When a tenant looks for a home, they rarely settle on just one option. In most cases, they compare several properties that are similar in price, size and location. In that scenario, small details make a big difference. For property owners, understanding which factors truly influence the final decision is key to increasing demand, reducing [&hellip;]<\/p>\n","protected":false},"author":155,"featured_media":111123,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4494],"tags":[],"_links":{"self":[{"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/posts\/111121"}],"collection":[{"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/users\/155"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/comments?post=111121"}],"version-history":[{"count":1,"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/posts\/111121\/revisions"}],"predecessor-version":[{"id":111122,"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/posts\/111121\/revisions\/111122"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/media\/111123"}],"wp:attachment":[{"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/media?parent=111121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/categories?post=111121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.shbarcelona.com\/blog\/en\/wp-json\/wp\/v2\/tags?post=111121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}